CLINICALLY PROVEN 3X INSTANT WHITENING*: Get 3x whiter teeth instantly from the very first brush*. *the instant optical effect is temporary
INTENSE COOLING EFFECT: Close Up White Now Extra Fresh Toothpaste delivers an intense cooling effect, leaving your mouth feeling fresh.
IMPROVED CONFIDENCE WITH WHITER SMILE: The toothpaste’s unique formula with fluoride boosts the whiteness of your enamel tone without damaging it, resulting in a beautiful, confident smile.
PERFECT FOR THE WHOLE FAMILY: Say goodbye to yellow stains and get brighter smile for the whole family. For children of 6 years and younger, use a pea sized amount for supervised brushing.
PAIR IT WITH CLOSE UP WHITE NOW TOOTHBRUSH: For best results, pair the toothpaste with White Now Toothbrush.
CHOOSE YOUR WHITE NOW: Discover our complete White Now Collection for a custom fit white smile and improved confidence.
