Product Highlights
NEW DOVE COLOR CARE: This hair shampoo is infused with vitamin C. WITH BIO-PROTEIN CARE TECHNOLOGY: This technology reverses signs of damage, regenerates hair’s strength, and restores hair vitality. PROTECTS HAIR COLOR VIBRANCY & SHINE*: This hair shampoo deeply nourishes and protects hair color vibrancy for long lasting shine*. FOR COLORED HAIR: Enjoy hair that's full of life after every wash with this Dove shampoo. DIRECTIONS FOR USE: Apply shampoo to wet hair, lather and rinse. FOR BETTER RESULTS: Use this shampoo with the Dove Color Care conditioner to complete your hair care routine.